Healing Strides of Virginia often refers to itself as one of the region’s “best-kept secrets” for its work providing therapeutic horse-riding services for people suffering from neurological disorders including children with autism and veterans with post-traumatic stress disorder.
And if you’ve ever wondered how simple marketing strategies can help your nonprofit gain exposure, you’re in luck. In this video, thanks to a $25,000 “marketing makeover” by 5Points Creative, the nonprofit based in Boones Mill is a secret no longer thanks to the expert strategies put into place by these marketing gurus.
Produced in 2019 by Click & Pledge Foundation and hosted by Becky Freemal and Kevin Jones (with an updated intro by BUZZ creator Michael Hemphill), this episode is the second of four airing in August 2020 on Blue Ridge PBS featuring nonprofits in Roanoke, Virginia, struggling to survive the COVID-19 pandemic and hoping to thrive once it’s over.